Great reply from Nike to the advert before. Again article here.
This is pretty cool and serving a purpose, some definitely work better than others. The Noun Project.
Some different Coke packaging.
These are wicked.
Some wicked foreign biscuit packaging!
Oreo’s used to just be an American product, now they are sold all over the world.
Could Custard Creams do the same?
Second mini project is about context, looking at how the visual language of something will change if the product was to go from being sold to a smaller market, in this case a just the UK market and then go to a bigger market, global.
I am going to re-design the packaging of traditional custard creams as if they were going global.
I am doing a series of mini projects exploring visual language.
The first one, come up with a brand for a luxury car company, firstly conforming with all the stereotypes of a luxury car company, then do completely the opposite and come up with a logo going against all the normal conventions.
Bentley have a nice website with interesting adverts.